Bio

 

I started my career during the Dot-Com Boom. Am I dating myself? Hell yes. I was a web designer for the University of Washington, entirely self-taught in HTML, CSS, and Photoshop.

 

However, instead of continuing on that path, I was hired by the University of California as a cartographic illustrator. In that role, I learned the importance of data visualization and clear communication, not to mention developed the skills needed to work independently from home.
 

After running a couple of businesses of varying success levels, I discovered UX in 2007. The world of human-factors tied together all the diverse skills I had developed until that time, and within a few years, I was taking roles that introduced me to leadership skills.

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Today, I have many years of experience and countless successful product launches to my name. I look forward to using and honing my skills on YOUR project. Yes, you.

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Specializations and industries

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I am not particularly concerned with the industry as good design does not know boundaries. However, I specialize in complex software products that are intended for daily or intensive use with a high capacity for user expertise. I don't have an interest in working on any project in which the user is not understood to be the beneficiary of the technology.

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Some industries I find interesting:

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• Aerospace

• AI

• Banking/DeFi

• Logistics

• Medical/Health

• Government

• Wholesale

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Design and leadership approach

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I consider myself a partner in the development of a product and will take an active role in shaping the product and its requirements.

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I also place a high importance on good teams in which each member understands their strengths and limitations. For my part, I know where I excel, and where I would gladly defer to another's expertise.

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I work in flat organizations with a focus on highly experienced professionals and little overhead, where expertise is valued.

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Work style

 

I work remotely. For local clients, I am happy to come in to occasional meetings. I prefer asynchronous communications, reserving meetings or calls for where they are absolutely necessary.

 

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Why hire me and not someone else?

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Due to my work at startups and "startup-like" orgs within larger companies, I have always had one foot in leadership as well as hands-on design. This means that I'll be able to lead your product design and development from the ground level, as I have the kind of UX knowledge that management types just don't have. If you have a UX-forward organization, or a product where design is the make-or-break, you'll need someone who can both envision the big picture while planning out the steps needed to make it happen.

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What job titles are your best fit?

Design principal

Design fellow

Director of UX

VP Design/UX

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What else should we know about you?

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Is this where I put the mindless trivia about myself? Ugh. Ok. I enjoy traveling (by motorcycle, where possible), hiking, audiobooks, and listening to Opeth, Nerve End, Bad Religion, and Duran Duran.